Door-Knock Route Planning

Canvassing that actually covers the swath

Door-knocking is still the highest-converting channel in storm restoration roofing — but only if your crews are working the right streets and not tripping over each other. The route planning feature takes a geofenced damage zone and turns it into clean, optimized canvassing routes so every rep covers their territory without doubling back or skipping blocks.

No more reps free-styling down whatever street looks good. The system assigns territory, sequences the addresses for the shortest drive-and-walk path, and tracks what happened at every door.

• Optimized sequencing — the shortest practical path through assigned streets, so reps spend the daylight knocking, not driving.
• Territory splitting — divide a neighborhood across multiple crews with no overlap.
• Knock dispositions — log “not home,” “callback,” “inspection booked,” or “not interested” right at the door.
• Auto follow-up — a “not home” gets a door-hanger reminder and an automated text the same evening.

Every knock feeds the pipeline

The point of route planning is not just to organize the walk — it is to make sure no conversation evaporates. Each disposition writes back to the homeowner’s contact record in your GoHighLevel account:

• Inspection booked at the door drops the homeowner straight into the inspection pipeline and notifies the office.
• Callback requested schedules an automated follow-up text and a reminder on the rep’s task list.
• Not home triggers an evening SMS and a return visit on tomorrow’s route.
• Damage spotted from the street flags the address as high-priority for a senior closer.

This ties directly into your storm geofencing — the swath becomes the routes, and the routes become booked inspections.

Manage the whole crew from one board

For a contractor running three or four canvassing crews during a busy storm week, the office needs to see everything without making a dozen phone calls. The route planning view shows live progress:

• Streets covered vs remaining across every active territory.
• Inspections booked per rep, per neighborhood, per day.
• Heat of the swath — which blocks are converting and which are tapped out.
• Crew accountability — knock counts and disposition rates by person.

This turns canvassing from a guessing game into a measurable channel you can actually coach and scale.

Knock the door, then keep the relationship

A booked inspection is just the start. Because the address is already a contact in GHL, the rest of the system takes over: the inspection gets drone and phone photos attached, the job builds a documentation library, and if the homeowner files an insurance claim, you can track it stage by stage. The door knock is the front of a machine, not a one-off.

Live in 24 hours

Route planning ships inside the Roofing Snapshot for a one-time $1,500 (was $2,300), installed in your GoHighLevel account within 24 hours. Set it up before the storms come so your crews hit the ground organized on day one.